In 1972 Ray Barker opened Collars and Cuffs, his second store in Auckland and a tribute to the shirts which had become a large part of his business at the time. The new Barkers loyalty program, aptly named Collar and Cuff, is for those who love shirts as much as we do.

In addition, we're launching Shirt of the Week. We select our favourite new release shirt and make it available for one week only at the special price of $99 – a saving of up to $40. These will be emailed out to subscribers every Tuesday. To register for these emails click the link below.

So with Collar and Cuff, every time you buy a full price shirt – or the Shirt of the Week – you’ll receive a stamp. When you’ve reached four stamps your next shirt is FREE.